Think Efficient. Realise Potential.

Core Business


Efficient Group was established in 2003, primarily as an asset management company. Today, we are a leading diversified financial services group focused on professional advice, quality solutions, and tailor-made investment products across the full financial services value chain. Operating through three clusters — Financial Services, Solutions, Investments — we service over 72 000 clients across South Africa and employ 433 people, including 217 registered financial advisors.


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